Lady Bosses


We have exciting news, ladies!

Bustle reports that Chimamanda Ngozi Adichie, the prolific writer, was featured in the recent photography publication 200 Women: Who Will Change the Way You See the World. She joined the likes of  American actress Alfre Woodard and 198 impactful female activists.

Last week, we asked you and other members of our community to help five lady bosses win free seats at the upcoming Sterling MSME Academy training in Kano. And you did, in a mindblowing way. Over 500 nominations were received, with businesses from a unique range of fields.

A big thank you to everyone who voted, and hats off to our incredible nominees.

Without further adieu, we present the list of winners who will be attending the training…

How many times have you started your day with a to-do list, only to end it with an even longer list?

Amazing, right?

To achieve our daily goals, we must be deliberate with our time and how we seize the day. Step up your game with these tips to help you stay focused and productive. You may also find this article on cutting out distractions useful.

1. Prioritize: Schedule your top priority items the day before or first thing in the morning. Even when you have unplanned emergency assignments, this will help you remember what must be done before work ends. Also, consider tackling hard tasks first. They’re what take the bulk of your time usually.

2. Track your time: Addicted to the web? You need to limit the amount of time spent checking that favourite website of yours, or your Instagram/Facebook pages. Chatting with teammates, that has to be cut down too. Time spent all adds up in the end; it reduces minutes left to complete work projects.

“Customers buy brands, not products. If you can’t articulate the reason for your company’s existence, you’re going to lose out.”

Wise words from top business thought leader, Tom Searcy, on the importance of branding for startups.

As a lady boss in Nigeria, you need to push not just WHAT your company does but WHY it does what it does. This guides your vision and plays a fundamental role in shaping your company’s success. It reminds you of what to focus on when you wake up every morning and forms the basis of your branding strategy.


Being a lady boss in your 20s doesn’t have to be daunting. With the right advice, you can find yourself achieving great feats in your career or business, greater than you could have ever imagined. We have an outline of tips to get you started. Thank us later!

1. Take big risks

In your 20s, you have time and energy to explore possible business or career dreams. So if opportunities present themselves, take them, with calculated risks in mind. Want to start your own Made in Nigeria fashion design brand? Set it up. Or maybe your own catering outfit? Start small, take big strides and the sky’s the limit, really.

You applied for over 30 jobs in one month. Yet, no recruiter was decent enough to let you know that you didn’t pass the selection stage.

Don’t stay down. Now, what you need to do next is to pause, sit back for a few minutes and see if you’re applying for jobs the right way.

Remember that the goal of every job application is to beat other applicants and get called in for the interview. To achieve this, your CV needs to catch the recruiter’s attention and tick the right boxes.

See what you may have possibly done wrong if you haven’t heard back from recruiters:


You applied for a job that you’re not qualified for

Recruiters scan CVs for specific skills and experiences that fit the job vacancy.  So stop trying your luck, hoping that God would touch the heart of one of those recruiters and that they will call you in for an interview. Instead, focus on applying for jobs that match to your personality and experience.

Great news, ladies! 20 Nigerian women heroes are about to be commemorated in a beautiful way – with streets named after them.

According to,  Okang Ashiwei Ochul, a project manager of a new housing complex in Ibeju-Lekki, sent a tweet asking members of the public to share names of undercelebrated women in Nigeria.

Hours later, here is what he got:

Many women can relate to the fear of failure. It’s an ugly emotion, one that taunts as we step into the unknown, the realm where greatness lives. But deal with it, we must. We’re lady bosses and doing great things in Nigeria – in business, career or even relationships – involves overcoming all obstacles that come our way. Read on for some helpful ways to go against fear and make steady progress:

1. Change your mindset

It’s all about your mindset. When you see life as a journey of self-discovery, every move you make, in business/career, relationships or otherwise, is one of the many “learning moments” on your path. And once it’s done, you’ll have tested knowledge for your future self, or loved ones, for a similar opportunity. So why be afraid? Be determined to learn from your mistakes if they come and keep things moving.

The Richest Man in Babylon is one of my favourite business-finance classics. Even though it is set in the Babylonian era, the secrets shared are still as applicable today as they were back then. Read on to see what each has to teach Nigerian women in business (both entrepreneurs and intrapreneurs alike):

1. Advice is one thing that is freely given away but watch that you only take what is worth having.

Receiving advice is a simple means of consuming wisdom. It helps you develop solutions to problems you won’t have figured out or taken time to identify on your own. But remember to always discern what advice to take and which to leave out. 

2. The hungrier one becomes, the clearer one’s mind works. Also, the more sensitive one becomes to the odours of food.

You have to be hungry for knowledge and develop the willingness to learn. And the more hungry you are about your business, the higher the chances of your success. If you intend to build a brand that stays afloat despite the storms, stay hungry.

3. A part of all I earn is mine to keep. Say it in the morning when you first arise. Say it at noon. Say it at night. Say it each hour of every day. Say it to yourself until the words stand out like letters of fire across the sky.

Do not overlook this. A tenth of your earnings is for you. Yes, a huge percentage should go back into your business, but it is crucial that some find its way into your pocket as well.